KIND (Kids in Need of Defense) Annual Report

Oftentimes vivid storytelling and photography is best seen in print!

KIND (Kids in Need of Defense) wanted to show their donors and advocates not only how they survived 2021 but how they thrived and what better way to do that than to create a beautiful printed annual report?

Our team was tasked with creating the initial concepts for the 2021 KIND Annual Report which we did by taking the existing KIND brand architecture and evolving it to look crisp, compelling, and current. After presenting our initial concepts we moved to formally layout the over 30 page report using visual storytelling that will keep readers engaged while also calling out key facts about the year. We achieved that by using simple typography principles and a bit of an unusual layout design approach. Additionally, our idea was to allow strong photography to delivers most of the story while we supported it with minimalistic infographic elements and clean full color backgrounds.

At the end of the process we color matched the full report to ensure all colors within the report was crisp.

We could not be happier with the report.

KIND
SERVICES
  • Graphic Design
  • Photo Retouching
  • Visual Identity
  • Pantone Color Matching
  • Print Production
TECHNOLOGY
  • Adobe Suite
KIND Mockup 1
KIND Mockup 2
KIND Mockup 3
KIND Mockup 4
KIND Mockup 5
KIND Mockup 6
KIND Mockup 7
KIND Mockup 8
KIND Mockup 9
KIND Mockup 10
KIND Mockup 11
KIND Mockup 12

Ready to drive growth and impact through digital fundraising strategy?

MORE WORK

Our work moves missions forward

Boulder Library Foundation Website Redesign

The Boulder Library Foundation funds 90% of library programs within the Boulder, Colorado library system and most importantly, needed a new website to attract donors to continue their mission.

New York Hall of Science Website Redesign

How do you science like a New Yorker? You go to the reimagined New York Hall of Science in Queens, or visit their new website, which not only brings their interactive STEM exhibits to life digitally but also hosts a smorgasbord of at-home science resources.

Seattle Pride Website Redesign

Every June, Seattle Pride hosts the largest pride parade in the Northwest, our team designed their new website with the goal of helping thousands of visitors find the information they need to attend along with balancing a clear concise advocacy message on behalf of the organization.