Boulder Library Foundation Website Redesign
Design and development of Boulder Library Foundation website
We worked hand-in-hand with the dedicated team at the Boulder Library Foundation to create a new and persuasive web experience for their foundation as they embarked on their new 5-year strategic plan.
Our team was responsible for the overall visual identity, messaging and web development of the BLF website keeping in mind the goal of preserving the 30+ year heritage of the Foundation intact. We also designed and developed their website using Wordpress and integrated the site into Kindful as their CRM.
- Web Strategy
- UX & Design
- Web Development
- Messaging
- CRM Integration
- Wordpress
- Kindful

Our Approach
Our team led the design of the Boulder Library Foundation website using a persuasive web experience strategy, including creative storytelling, compelling visuals and strong call-to-actions that encourage visitors to donate.

The Product
Fresh, bold and inviting is how our team describes the vision we had for this website. We reorganized the content and updated BLF’s existing visual identity with new fonts, color palette and icons in order to align the branding with the above mentioned ideas. Current BLF website consists of simple UI, clean white space, strong colors and details which guide the visitor through the story of the Foundation and the work they are doing.

“Thank you to the Antarctic team for being a great partner, we could not be happier with the results of our new website!”
The Result
Increased Visibility of the Boulder Library Foundation mission alongside increased online donations which fund the Boulder Public Library’s programming.