Boulder Library Foundation Website Redesign
Design and development of Boulder Library Foundation website
We collaborated closely with the dedicated team at the Boulder Library Foundation to craft a compelling and persuasive web experience for their foundation, aligning with their new 5-year strategic plan.
Our responsibilities encompassed the visual identity, messaging, and web development of the BLF website, with a keen focus on preserving the Foundation's 30+ year heritage. Additionally, we expertly designed and developed their website using WordPress and seamlessly integrated it with Kindful as their CRM.
- Web Strategy
- UX & Design
- Web Development
- Messaging
- CRM Integration
- Wordpress
- Kindful
Our Approach
Our team led the design of the Boulder Library Foundation website using a persuasive web experience strategy, including creative storytelling, compelling visuals and strong call-to-actions that encourage visitors to donate.
The Product
Fresh, bold and inviting is how our team describes the vision we had for this website. We reorganized the content and updated BLF’s existing visual identity with new fonts, color palette and icons in order to align the branding with the above mentioned ideas. Current BLF website consists of simple UI, clean white space, strong colors and details which guide the visitor through the story of the Foundation and the work they are doing.
“Thank you to the Antarctic team for being a great partner, we could not be happier with the results of our new website!”
The Result
Increased Visibility of the Boulder Library Foundation mission alongside increased online donations which fund the Boulder Public Library’s programming.