Pride month campaign for Food Bank for New York City
Food Bank of New York city makes it their mission to feed ALL New Yorker's independent of their circumstance or background and wanted to call attention to their support of the LGBTQI+ community during NYC Pride 2022 with a multi-faceted campaign.
The Antarctic team developed the overarching campaign #PROUDLYFED specially calling attention to the fact that 1 in 5 LGBTQI+ New Yorker's struggle with food insecurity. This multi-faceted print and digital outreach campaign included the campaign strategy, visual design, messaging, subway and street posters, NYC Pride march merchandise, and a social media strategy to help amplify the campaign.
Overall #PROUDLYFED touched over 2 million New Yorker's during the month of Pride 2022.
- Campaign Strategy
- Social Media Strategy
- Creative Design
- Engagement Strategy
- General Design Suite (Adobe, etc.)
Ready to drive growth and impact through digital fundraising strategies?
Our work moves missions forward
Woocheen Website Design
Woocheen, a new business corporation launched by more than 23,000 Tlingit, Haida, and Tsimshian shareholders in Alaska, needed a website to communicate their offering to potential corporate partners.
Celebrate With a Plate
Over the past 5 years, the Antarctic team has managed God's Love We Deliver's year-end fundraising campaign entitled "Celebrate with a Plate," achieving a 65% growth rate in donations year-over-year!
Leslie-Lohman Museum Website Redesign
The Leslie-Lohman Museum of Art provides a platform for artistic exploration through multi-faceted queer perspectives in SoHo, New York. Our team reimagined the museum's digital presence by giving their collection ample whitespace and no frills, allowing the art to speak for itself.